June 29, 2018 | Storytelling
In this day and age, the number and frequency of communications that donors and potential donors receive is truly mind boggling. It’s all competition for you and your organizations message but you have the advantage–your donors, alumnus, and prospects (should) have some significant connection to your cause.
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May 15, 2018 | Storytelling
Influencing propensity to give is critical if you want to increase donations. The science shows that infographics and statistics are not very effective in moving the needle. However, individually relevant impact stories delivered with the Mythos software will move the needle.
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January 7, 2018 | Storytelling
Recently, our CEO and chief optimist, Jon Budington, was preparing for a trip to New York. When he checked the weather, to know what to pack, he was presented with an infographic that…wasn’t very helpful. So he turned it into a narrative that was.
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